Telemarketing is Not Dead
Telemarketing is Not Dead As change is the new norm, keeping up with the latest marketing trends and technologies is crucial for the survival, growth and success of any business. And this is exactly why we see business owners across different industries spend hundreds and thousands of dollars on their digital marketing strategies. The advent of the internet and social media has truly transformed the way businesses communicate with their customers. While it’s true that commitment to innovation and change can ensure the success of your business, there are some things that will remain constant and relevant even in changing times—and that is ‘human interaction’. So, if you think that telemarketing is dead, then let us tell you that this marketing strategy is now more powerful and effective than it ever was. If you have any doubts about it then let the facts and statistics speak for themselves. According to recent research, 70 percent of B2B sales are driven by human interaction and